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Brazilian Payment Smart Cards Dancing Along to the Beat of the Samba
Date: 03 October 2011

The installed base of payment and banking smart cards in Brazil is projected to reach 450 million by the end of 2016. This is one of the conclusions drawn from IMS Research’s recent report “The World Market for Payment and Banking Cards – 2011 Edition.”

According to Don Tait, the author of the report, “Brazil is the second largest market for payment and banking cards in circulation in the Americas, and by far the largest market in South America.”

“The number of payment and banking smart cards in circulation is increasing rapidly in Brazil. The proportion of such cards that are smart cards is forecast to grow quickly as EMV migration is ramped up and more banks and financial institutions become involved. Brazil is also gearing up for the World Cup in 2014 and the 2016 Summer Olympics in Rio de Janeiro. This will have a positive impact on the demand for payment and banking smart cards over the next few years.”

Tait continues, “Despite there being a stalling in the GDP growth forecasts for a lot of the developed countries, IMF latest GDP forecasts for Brazil are more favourable. Between 2011 and 2015, the annual GDP growth for Brazil ranges from 3.8% to 4.1%.”

The payment and banking cards market is examined for 44 countries in IMS Research’s report “The World Market for Payment and Banking Cards – 2011 Edition”. For each country the market is split by credit, debit, e-purse/ ATM/ Pre-paid, contactless and dual interface.

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Editors Note :
For more information please contact:

Susan Revin, Press Manager T: +44 (0) 1933 402255 Susan.Revin@imsresearch.com

Don Tait, Senior Market Analyst T: +44 (0) 1933 402255 Don.Tait@imsresearch.com
About IHS Inc. (www.ihs.com)

IHS (NYSE: IHS) is the leading source of information, insight and analytics in critical areas that shape today’s business landscape. Businesses and governments in more than 165 countries around the globe rely on the comprehensive content, expert independent analysis and flexible delivery methods of IHS to make high-impact decisions and develop strategies with speed and confidence. IHS has been in business since 1959 and became a publicly traded company on the New York Stock Exchange in 2005. Headquartered in Englewood, Colorado, USA, IHS employs more than 5,600 people in more than 30 countries around the world.

About IMS Research:
IMS Research is a leading independent supplier of market research and consultancy to the global electronics industry, offering syndicated market studies, custom research and consultancy services. Clients include most of the household names in the industry. IMS Research has offices in Europe, the US, China, Taiwan, South Korea, and Japan. To find out more, contact IMS Research: enquiries@imsresearch.com; T: +44 (0) 1933 402255; http://imsresearch.com